Window Packaging is a specialized type of packaging that features a transparent cut-out window, typically made of plastic or clear film, allowing consumers to view the product inside without opening the box. This design enhances product visibility, making it an effective marketing tool that builds trust and encourages impulse purchases. Commonly used in food packaging, it allows customers to inspect freshness and quality, particularly in bakery items, snacks, and confectionery. In the toy and retail industries, window packaging showcases the product’s design, features, and colors while keeping it secure. The window is usually made from PET, PVC, or biodegradable film and is attached to the cardboard or paperboard box through die-cutting and adhesive processes. This packaging method strikes a balance between protection and presentation, making it ideal for brands looking to enhance their shelf appeal. Additionally, eco-friendly options are becoming increasingly popular, replacing plastic with biodegradable films to support sustainable packaging trends.